Playful Bookstore Video Goes Viral

I stumbled upon this happy little bookstore video on tumblr today. It's been out for only five days and already has over 1.5 million hits.

Now, I love spending time in bookstores. But the variety and immediacy of downloading books for the Kobo and Kindle apps on my iPad has been so seductive that I seldom hit the bricks and mortar buildings anymore.

When I do pull open the big heavy doors of  McNally Robinson or Chapters, the smells of the paper, ink and coffee slam the pleasure centres of my brain so hard that nothing short of my two impatient sons can nudge me toward the checkout.

I love technology. My next device will probably be a Kindle Fire. But there's something incredibly alluring about spending hours among thousands of hard copy books and other people who are just as crazy about them.

E-readers may have conquered my head in terms of selection, price and convenience. But seeing this playful little video reminds me that I have to get out to the bookstores more often. My heart tells me they're not going to be around much longer.